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  22.01.2007 - EVIAN MINIBAR: ELECTED “PRODUCT OF THE YEAR”



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Each year since 1988, the Grand Prix Marketing Innovation has awarded for the most innovative products. 36 products are elected after a postal survey* of a shortlist of new products made by national brands sold in supermarkets.

Evian Minibar is the first dispenser of 10 x 50 cl bottles of mineral water: practical, easy to open and easy to store, the Evian Minibar offers consumers a home drink dispenser that can be easily stored in the refrigerator or kitchen.


>>> For more information on this Otor packaging solution, click
here


*Survey conducted by Worldpanel in October 2006 on a nationwide sample of 10,000 households representative of the French population aged 15 and over, i.e. about 22,000 consumer/buyers.


 
    NEWS

 
 DID YOU KNOW? 


Corrugated board consists of several outer flat sheets of paper called liners and one to four sheets of corrugated paper called fluting, all glued together.



Corrugated board collates, protects, packages, informs and sells.



The FCT (Flat Crust Test) measures the resistance of the flutes to a crushing force applied perpendicular to the surface of the board.



Single face is obtained by combining a sheet of corrugated board called fluting with a flat facing of linerboard.



   

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